Company Receives Gold Award at 2008 Yellow Pages Association Conference and Exhibition
CARY, N.C., April 9, 2008 /PRNewswire-FirstCall/ -- R.H. Donnelley(NYSE: RHD), a leading print and online local search company, today announcedthat it has won an Industry Excellence Award from the Yellow Pages Associationfor its Your Business Commonsense Guide to Success(TM) print and onlinebusiness-to-business magazine.
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In 2007, the company launched Your Business as part of its brand buildingefforts with small and medium-size business owners. It includes relevanttips, advice, case studies and articles to help them enhance business success.The print edition of the magazine is distributed quarterly and the onlineedition is updated monthly. Both are available exclusively to R.H. Donnelleycustomers.
R.H. Donnelley received the Gold Award in the category 'Advertising andPromotion, Business-to-Business Multiple Media.' This category recognizessignificant achievements in advertising and promotion campaigns targetingbusinesses through multiple media. The honor was given yesterday at the 2008Yellow Pages Association Conference and Exhibition in Las Vegas.
'We're thrilled that the Yellow Pages Association has chosen to recognizeYour Business,' said Maggie Le Beau, senior vice president of marketing, R.H.Donnelley. 'The publication has proven to be a very effective tool in helpingadvertisers in our markets grow their business and in extending the value thatR.H. Donnelley provides to our customers. Customers have told us YourBusiness is very informative and helps them identify strategies and solutionsto grow their operations.'
About R.H. Donnelley
R.H. Donnelley connects businesses and consumers through its portfolio ofprint and interactive marketing solutions. Small- and medium-sized businesseslook to R.H. Donnelley's experienced team of marketing consultants to helpthem grow their companies and drive sales leads. Consumers depend on thecompany's reliable, trusted, local business content to deliver the mostrelevant search results when they are seeking local goods and services. Formore information, visit http://www.rhd.com and http://www.DexKnows.com.
SOURCE R.H. Donnelley