LOWELL, Mass., June 23 /PRNewswire/ -- Centive, the leader in on-demand solutions for sales compensation and sales performance management, today announced that ZipRealty, Inc. (Nasdaq: ZIPR), a leading national real estate brokerage operating in 34 major markets in 19 states and the District of Columbia, has selected Centive Compel to automate sales compensation management and drive agent sales performance.

As one of the nation's fastest growing real estate brokerages, ZipRealty, Inc. provides its clients an innovative on-line solution for buying and selling homes, researching local markets and finding local agents. ZipRealty's licensed employee ZipAgents offer years of experience in their local communities, and provide customers with professional, personalized service backed by guaranteed client satisfaction.

'In a competitive real estate marketplace, we want to be sure our agents are highly motivated to provide the best possible service to help our clients buy and sell their homes,' said David Rector, chief financial officer, ZipRealty, Inc. 'A competitive and well-managed sales compensation program provides that motivation. We look forward to using Compel to automate our compensation programs, and especially to provide our ZipAgents with secure, web-based dashboards so they can monitor their own earnings and performance.'

Centive Compel is an affordable, on-demand solution that automates the entire sales compensation process in one secure, centralized system. Compel provides powerful tools like plan modeling, commission expense forecasting, custom reporting and performance analytics to help companies optimize plan effectiveness and drive sales performance and top-line revenue growth. Compel supports compliance initiatives such as Sarbanes Oxley by providing accuracy, security, automated process controls and a complete, valid audit trail. Centive is the only on-demand sales compensation management vendor to earn a SAS 70 Type II control review certification.

'As a publicly traded company, security and compliance are two of the key requirements for our sales compensation solution,' added Mr. Rector. 'Compel proved to be the best solution for our requirements, and Centive has demonstrated its commitment to the product by obtaining a SAS 70 Type II certification.'

'ZipRealty is clearly a leader in the use of both on-line technology and experienced agents to support their clients' real estate transactions,' said Michael Torto, president and CEO, Centive. 'They are also a leader in the use of technology to support internal business processes. That's why we are especially pleased that ZipRealty selected Compel as the best solution for managing sales compensation and motivating their ZipAgents to achieve the highest levels of success.'

About Centive

Centive, headquartered in Lowell, MA, is the recognized leader in on- demand sales performance management. Companies use Centive Compel, hailed by CIO Magazine as the 'most widely used choice for sales compensation management,' to accurately model and forecast commission costs, calculate commission and bonus earnings and gain real-time visibility into sales performance metrics. Compel, a salesforce.com AppExchange certified solution, is a winner of the CODiE award for 'Best Financial Software,' the CRM Excellence and Product of the Year awards from Customer Inter@ction Solutions, and the CRM WizKids Award from Beagle Research. Centive is the first and only on-demand sales compensation / sales performance management vendor to be recognized as a SAS-70 Type II service provider. To learn more about Centive, please visit http://www.centive.com or call 1-877-CENTIVE

Centive, Compel, Inspire Performance, From Prospect to Paycheck and the Carrot logo are registered trademarks of Centive, Inc. All other company or product names are or may be trademarks of their respective owners.

    Media Contact:  Cindy Martin
                    Centive
                    781-852-3500
                    cmartin@centive.com

SOURCE Centive