Via 'Silent' Television Ad, KFC Offers $20,000 Hunger Relief Donation If Presidential Debate Participants Give World Hunger a Voice Tuesday in Nashville
LOUISVILLE, Ky., Oct. 6 /PRNewswire/ -- As campaign headlines blare on
about lipstick on pigs, hockey moms, angry pastors and a bridge to nowhere,
KFC is challenging all presidential debate participants -- candidates,
moderators and even audience members -- to stand up and give world hunger a
voice Tuesday night in Nashville.
To spur a serious conversation on world hunger, KFC is offering to donate
$20,000 to world hunger relief efforts if anyone mentions the pressing issue
during Tuesday's nationally televised presidential debate.
A 30-second, silent television ad will air in Nashville, Tenn. on Oct. 6
offering up the donation challenge to local viewers who may be participating
in the Town Hall Presidential Debate Oct. 7 at Nashville's Belmont University.
If anyone asks a question or makes a statement on-air regarding world hunger
during the debate, KFC will donate $20,000 to the United Nations World Food
Programme (WFP).
The statistics are truly staggering. One child dies every six seconds due
to starvation, and hunger kills 25,000 people worldwide every day. KFC's
sound-less ad aims to spotlight this important issue which often goes
undiscussed.
'Global hunger has reached epic proportions,' KFC President Roger Eaton
said. 'Starvation kills more people worldwide than war, AIDS, malaria and
tuberculosis combined. This issue deserves the national spotlight and we hope
someone gives this important issue a voice Tuesday night.'
Global hunger has affected nearly 1 billion people due to the convergence
of higher commodity and global food prices; increased competition for products
that produce energy; severe droughts and floods due to climate change; and
increasing demand from growing economies in Asia and South America.
KFC's offer comes as part of Yum! Brands World Hunger Relief campaign, in
which KFC and fellow Yum! Brand restaurants worldwide are joining forces with
the WFP to help raise funds and awareness for this very important cause. This
year, Mariah Carey, the most popular female singer in history, will be
featured in World Hunger Relief restaurant posters as Hunger Ambassador with
the quote, 'The change from hunger to hope starts with you.' Customers who
donate to the World Hunger Relief campaign at participating KFC restaurants
from now until October 26th will receive a free download of her song, 'Love
Story' from her newest CD E=MC2.
Visit http://www.FromHungertoHope.com for additional information, or visit
http://www.KFC.com for information about KFC and to find a store near you.
About KFC
KFC Corporation, based in Louisville, Ky., is the world's most popular
chicken restaurant chain specializing in Original Recipe(R), Extra Crispy(TM)
and Colonel's Crispy Strips(R) with home-style sides, Honey BBQ Wings, and
freshly made chicken sandwiches. There are more than 14,000 KFC outlets in
more than 80 countries and territories around the world, serving some 12
million customers each day. KFC Corporation is a subsidiary of Yum! Brands,
Inc., Louisville, Ky. (NYSE: YUM).
SOURCE KFC
