Store reveals Amazon.com customers favor Favre over Romo and the
Cowboys over the Giants
Football fever is off and running, and fans everywhere have a reason to
scream victory. Amazon.com, Inc. (Nasdaq:AMZN), today announced two
football fan shops – Amazon.com’s
National Football League fan shop (www.amazon.com/nfl)
and National Collegiate Athletic Association fan shop (www.amazon.com/ncaa)
– showcasing more than 550,000 products from
top merchants, including FansEdge, Football Fanatics and Fogdog Sports.
Loyal football fans can discover the greatest online selection and low
prices on jerseys, hats, collectibles, toys and games, sports equipment
and tailgating and stadium gear.
“This is prime football season and each fan
shop has everything customers need to show support for their favorite
teams and players,” said Benjamin Hartman,
director of Amazon.com’s Sports & Outdoors
Store. “If you don’t
live in the city of your beloved team then you know how hard it can be
to find your team’s hat or jersey. Within
Amazon.com’s Sports & Outdoors store,
customers anywhere in the country can find and purchase the widest
selection of fan gear for both NFL and NCAA teams at everyday low prices.”
Since the beginning of football season, Amazon customers are showing
their team loyalties:
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Among Amazon.com customers, the Dallas Cowboys are the most popular
NFL team, selling more fan gear than any other team.
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For NCAA gear, Amazon.com customers have purchased more Florida fan
gear than any other team, edging out both Michigan and Georgia.
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The cities with the most fandom and the largest purchasers of
NFL-branded products are Dallas, New York and Pittsburgh.
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On Amazon.com, the bestselling NFL football jersey is the Reebok
Replica Brett Favre New York Jets (green) adult jersey. The Reebok
Replica Peyton Manning Indianapolis Colts (white) adult jersey is the
second bestseller.
Each football fan shop is built for the way customers shop: organized by
team and category, it provides all of the tools and helpful information
that Amazon.com customers have come to know and trust, including robust
product information, customer reviews and bestsellers. In addition,
Amazon.com carries thousands of footballs, helmets and protective gear
for adults and future QBs from top brands like Wilson, Adidas, Riddell,
Under Armour, Rawlings, Shock Doctor and Reebok. Coaches and players can
browse hundreds of training aids, including blocking dummies, agility
trainers and protective gear by visiting www.amazon.com/football.
Sports enthusiasts can visit www.amazon.com/sports
to discover a wide selection of NBA, WNBA, NHL, MLB and NASCAR products.
About Amazon.com
Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth's
Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as books,
movies, music & games, digital downloads, electronics & computers, home
& garden, toys, kids & baby, grocery, apparel, shoes & jewelry, health &
beauty, sports & outdoors, and tools, auto & industrial.
Amazon Web Services provides Amazon's developer customers with access to
in-the-cloud infrastructure services based on Amazon's own back-end
technology platform, which developers can use to enable virtually any
type of business. Examples of the services offered by Amazon Web
Services are Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple
Storage Service (Amazon S3), Amazon SimpleDB, Amazon Simple Queue
Service (Amazon SQS), Amazon Flexible Payments Service (Amazon FPS), and
Amazon Mechanical Turk.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
and the Joyo Amazon websites at www.joyo.cn
and www.amazon.cn.
As used herein, "Amazon.com," "we," "our" and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
significant amount of indebtedness, inventory, government regulation and
taxation, payments and fraud. More information about factors that
potentially could affect Amazon.com's financial results is included in
Amazon.com's filings with the Securities and Exchange Commission,
including its Annual Report on Form 10-K for the year ended December 31,
2007, and subsequent filings.
Amazon.com
Media Hotline, 206-266-7180
